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Branded LLC v. Andrei Iancu, Director, United States Patent and Trademark Office

Paid petition · United States Court of Appeals for the Federal Circuit, No. 2018-1828 · judgment April 8, 2019


Certiorari denied · October 7, 2019
Pre-decision estimate: 2% cert probability

Before the decision, well below the 4.1% base rate, with no standout signals pointing toward a grant.

Question presented

I. Whether the Federal Circuit test impermissibly categorizes “descriptive” marks as unprotectable “generic” marks, on the basis of the mark describing the article of trade, its qualities, ingredients, or characteristics. II. Whether the Trademark Trial and Appeal Board impermissibly ignored their holdings in prior registration, which had been litigated ex parte before registering to the principal register, when there is no evidence of changes in circumstances surrounding the mark, the market, or the relevant public.

Counsel of record

For petitioner
Rick Louis Brunner
The Brunner Firm Co., LPA

For respondent
Noel John Francisco
Jones Day

Case

Conference history
Distributed for 1 conference

Proceedings

  1. Oct 07 2019
    Petition DENIED.
  2. Jul 31 2019
    DISTRIBUTED for Conference of 10/1/2019.
  3. Jul 22 2019
    Waiver of right of respondent Andrei Iancu, Director, United States Patent and Trademark Office to respond filed.
  4. Jul 08 2019
    Petition for a writ of certiorari filed. (Response due August 8, 2019)